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E-Commerce And Business Strategy
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E-COMMERCE

E-Commerce
E- Commerce is another name for Electric- Commerce. 
Electronic-commerce offers what many people believe to
be an effective property of the Web. That property 
is the ability to adjust sites to the different needs,
wants, desires and, even personalities of each 
individual customer. This ability is known to many 
experts as cognitive computing, a blend of 
behavioral sciences and computer science.
Increasing competition worldwide, increasing 
demands made by customers, and the rapid pace of 
change in technology are forcing companies to review 
the way they do business, the kinds of products and 
services they offer, and the speed with which they 
release products to market. Today, most companies 
have worked to expand and improve their process and 
practices internally. But, the massive use of the 
Internet by the consumers is forcing businesses to 
focus on external relationships and their business 
models. In order to meet the demand made by the 
Internet users, organizations are now beginning to 
rely on the e-commerce solutions that help reach and 
keep customers, open new markets, and condense the 
business processes.
E-Commerce has various advantages for the 
provider. One advantage is it allows companies 
to build a name for their company, quickly and 
inexpensively. Another advantage is it offers 
suggestive selling. This is when the user can 
recommend similar or other products that they 
might/will buy. This is often done through surveys.
The last advantage is the speed in which the 
transaction is completed. Many times Web users give up
in trying to buy something due to the frustration that
was caused in trying to get to that particular item.
There are also many advantages to E-Commerce for the 
user. The information can be updated in no time and 
while the user is using it. The pages can be updated
without having to redesign the page. Site visitors can
maneuver and control the data, as it is displayed, to 
suit their preferences and need-to-know. The 
interactive capabilities such as purchasing on-line 
can be utilized, and the site visitor can filter 
information.
Overall, E-Commerce delivers a solution to 
businesses that will help their clients better 
interact with their customers, suppliers and partners.
Bibliography
Work Cited
The (New) Hidden Persuaders by GENE KOPROWSKI 
http://interactive.wsj.com/media/tech98-5-head-article.gif 
Commerce Solution 
http://home.netscape.com/commapps/solutions/index.html 
E-Commerce 
http://www.alphawebs.com/ecommerce/default.asp 
E-Commerce 
http://www.roidirect.com/ecommerce/advantages.htm 

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